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AI-Driven Ad Compliance Tool
AI-Driven Ad Compliance Tool
AI-Driven Ad Compliance Tool
Development of an Ad Compliance Tool of non-profit organization
Development of an Ad Compliance Tool of non-profit organization
My Role
User Research
Prototyping
Web Design
User Research
Prototyping
Web Design
User Research
Prototyping
Web Design
Team
UX Designer(3)
Project Manager(3)
Front-end Developer(3)
Back-end Developer(3)
AI Startup
UX Designer(3)
Project Manager(3)
Front-end Developer(3)
Back-end Developer(3)
AI Startup
UX Designer(3)
Project Manager(3)
Front-end Developer(3)
Back-end Developer(3)
AI Startup
Timeline
July - September 2024
July - September 2024
July - September 2024
My impact
Led the UX/UI team and the overall project, collaborating with multiple teams
Developed a new design system for an entirely new program, ensuring consistent visuals and a user-friendly interface
Conducted user research and analyzed target behavior to identify key needs and pain points, driving actionable insights
Created interactive prototypes and conducted usability tests to explore and validate design solutions
Designed a more intuitive task flow, reducing complexity and improving user efficiency
Overview
This project was part of a two-month collaboration with a startup during my bootcamp. Our team was composed of front-end and back-end developers, a project manager, and UX/UI designers. As both the lead designer and project leader, I directed the project from start to finish. My responsibilities included maintaining clear communication with the company, leading user research and analysis, ideating design concepts, developing a cohesive design system, and creating a high-fidelity prototype.
I chose to collaborate with this startup because of their focus on leveraging AI technology, specifically natural language processing, to automate traditionally manual processes. This project aligned with my commitment to exploring how AI can enhance user experience by addressing community needs efficiently and effectively. By working with a team deeply invested in improving public service workflows, I gained insights into the potential of AI to simplify complex systems for broader accessibility. I was inspired by the opportunity to develop a solution that could positively impact both user experience and the community by making essential services more user-friendly and intuitive.
My impact
Led the UX/UI team and the overall project, collaborating with multiple teams
Developed a new design system for an entirely new program, ensuring consistent visuals and a user-friendly interface
Conducted user research and analyzed target behavior to identify key needs and pain points, driving actionable insights
Created interactive prototypes and conducted usability tests to explore and validate design solutions
Designed a more intuitive task flow, reducing complexity and improving user efficiency
Overview
This project was part of a two-month collaboration with a startup during my bootcamp. Our team was composed of front-end and back-end developers, a project manager, and UX/UI designers. As both the lead designer and project leader, I directed the project from start to finish. My responsibilities included maintaining clear communication with the company, leading user research and analysis, ideating design concepts, developing a cohesive design system, and creating a high-fidelity prototype.
I chose to collaborate with this startup because of their focus on leveraging AI technology, specifically natural language processing, to automate traditionally manual processes. This project aligned with my commitment to exploring how AI can enhance user experience by addressing community needs efficiently and effectively. By working with a team deeply invested in improving public service workflows, I gained insights into the potential of AI to simplify complex systems for broader accessibility. I was inspired by the opportunity to develop a solution that could positively impact both user experience and the community by making essential services more user-friendly and intuitive.
Dashboard
Jenny
Manager
Today
2024. August. 07
Due Date
D-2
Unassigned Tasks
23,283
Pending Members
3
Overview
Overall Progress
Daily Tasks Analysis
August, 1st Cycle (2024-08-01 ~ 2024-08-15)
Average
User Progress
Dashboard
Jenny
Manager
Today
2024. August. 07
Due Date
D-2
Unassigned Tasks
23,283
Pending Members
3
Overview
Overall Progress
Daily Tasks Analysis
August, 1st Cycle (2024-08-01 ~ 2024-08-15)
Average
User Progress
Dashboard
Jenny
Manager
Today
2024. August. 07
Due Date
D-2
Unassigned Tasks
23,283
Pending Members
3
Overview
Overall Progress
Daily Tasks Analysis
August, 1st Cycle
(2024-08-01 ~ 2024-08-15)
Average
User Progress
About Client..
About Client..
About Client..
Korea Advertising Regulating Board is a non-profit organization under the jurisdiction of the Ministry of Culture, Sports, and Tourism of the Republic of Korea, responsible for the autonomous review and mediation of advertisements. The organization contributes to establishing advertising ethics and enhancing the autonomy and credibility of advertisements.
Korea Advertising Regulating Board is a non-profit organization under the jurisdiction of the Ministry of Culture, Sports, and Tourism of the Republic of Korea, responsible for the autonomous review and mediation of advertisements. The organization contributes to establishing advertising ethics and enhancing the autonomy and credibility of advertisements.
Process
Process
Process
Discover Problem
Through surveys and user interviews, we analyzed the existing workflows and identified the key issues they were facing.
Through surveys and user interviews, we analyzed the existing workflows and identified the key issues they were facing.
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
"I want to reference a database, not rely on memory, to find identical ads."
OO Kim
Team Member
"I'm tired of doing the same tasks over and over. There’s got to be a more efficient way to handle this… I really want to use my time more effectively."
OO Choi
Team Member
"I want to distribute this heavy workload more efficiently, but right now, we're just dividing everything equally. I’d like to assign tasks based on each team member’s condition and current workload."
OO Park
Manager
"Our pay-per-click campaigns have never been more effective since partnering with Flux Bricks. Their meticulous attention to detail and strategic planning have delivered outstanding ROI."
OO Cho
Manager
"I’d like an overview of my tasks so I can easily track what I’ve completed and what’s still left to do."
OO Lee
Team Member
Documenting all of the findings and notes, we grouped quotes and insights from each user based on which flow and step the user was in.
Documenting all of the findings and notes, we grouped quotes and insights from each user based on which flow and step the user was in.
Pain Points
Pain Points
Inefficiency in manually checking for compliance with regulations
Lack of a database in the work environment
Difficulty in tracking individual task progress
Inefficiency in task distribution
Inefficiency in manually checking for compliance with regulations
Lack of a database in the work environment
Difficulty in tracking individual task progress
Inefficiency in task distribution
Our Solution
Streamlining of
AI Technology Integration
Streamlining of
AI Technology Integration
Streamlining of
AI Technology Integration
Delivers a user-friendly digital experience that enhances workflows,
making tasks faster and less error-prone, and maximizing efficiency.
Delivers a user-friendly digital experience that enhances workflows, making tasks faster and less error-prone, and maximizing efficiency.
Quick Task Allocation
Enables flexible and efficient task allocation
Quick Task Allocation
Enables flexible and efficient task allocation
Quick Task Allocation
Enables flexible and efficient task allocation
Reliable DB provision
The database replaces memory-dependent tasks
Reliable DB provision
The database replaces memory-dependent tasks
Reliable DB provision
The database replaces memory-dependent tasks
Work Status Visualization
Track tasks in real-time and manage efficiently through a dashboard
Work Status Visualization
Track tasks in real-time and manage efficiently through a dashboard
Work Status Visualization
Track tasks in real-time and manage efficiently through a dashboard
We developed the Information Architecture (I.A.) through a structured process, organizing our solutions into a cohesive framework that prioritized user needs and streamlined navigation. This involved analyzing the core functionalities of each solution, grouping related elements, and defining clear hierarchies to create an intuitive and accessible structure.
We developed the Information Architecture (I.A.) through a structured process, organizing our solutions into a cohesive framework that prioritized user needs and streamlined navigation. This involved analyzing the core functionalities of each solution, grouping related elements, and defining clear hierarchies to create an intuitive and accessible structure.
Service Keyword
Easy-to-Use AI-Powered
Ad Review Service
Easy-to-Use AI-Powered
Ad Review Service
Easy-to-Use AI-Powered Ad Review Service
Fast and Efficient Service
Delivering quick results with optimal resource use.
Fast and Efficient Service
Delivering quick results with optimal resource use.
Fast and Efficient Service
Delivering quick results with optimal resource use.
Workflow-Compatible, Intuitive Interface
A seamless interface that fits naturally into existing processes.
Workflow-Compatible, Intuitive Interface
A seamless interface that fits naturally into existing processes.
Workflow-Compatible, Intuitive Interface
A seamless interface that fits naturally into existing processes.
Reliable Usability
Consistent performance you can depend on every day.
Reliable Usability
Consistent performance you can depend on every day.
Reliable Usability
Consistent performance you can depend on every day.
Design System
Design System
Design System
We built the design system with a strong focus on UX, analyzing the client’s brand elements and aligning them with usability and accessibility standards. By collaborating with developers, we ensured technical compatibility, and, given the NPO context, we referenced Korean government UX/UI guidelines to create a cohesive and conservative design that supports the organization’s mission.
We built the design system with a strong focus on UX, analyzing the client’s brand elements and aligning them with usability and accessibility standards. By collaborating with developers, we ensured technical compatibility, and, given the NPO context, we referenced Korean government UX/UI guidelines to create a cohesive and conservative design that supports the organization’s mission.
Outcome
Optimizing User Experience Through Usability Testing
Optimizing User Experience Through Usability Testing
Optimizing User Experience Through Usability Testing
We conducted the usability test via Zoom screen sharing using the Maze tool, with roles divided among a moderator, note-taker, and interviewer—I served as the interviewer. This setup allowed us to capture direct feedback and observe user interactions in real time. We documented participants' responses and actions, organizing insights by flow and step to strategically identify areas for improvement.
We conducted the usability test via Zoom screen sharing using the Maze tool, with roles divided among a moderator, note-taker, and interviewer—I served as the interviewer. This setup allowed us to capture direct feedback and observe user interactions in real time. We documented participants' responses and actions, organizing insights by flow and step to strategically identify areas for improvement.
100%
100%
100%
Task Completion Rate
Task Completion Rate
Task Completion Rate
80%
80%
80%
User Satisfaction
User Satisfaction
User Satisfaction
3
3
3
Key Usability Challenges
Key Usability Challenges
Key Usability Challenges
5%
5%
5%
Error Rate
Error Rate
Error Rate
Retrospective
Retrospective
"Reflecting on this project, working with real-life business goals was invaluable. The complexity of their workflow made it challenging and time-intensive to identify improvements. Although qualitative interviews provided insights, I felt the need for quantitative data to validate our findings. In future projects, I hope to integrate data analysis to derive objective metrics. Additionally, I gained experience in leveraging AI to enhance usability, learning how this technology can simplify complex processes and improve user experiences."
"Reflecting on this project, working with real-life business goals was invaluable. The complexity of their workflow made it challenging and time-intensive to identify improvements. Although qualitative interviews provided insights, I felt the need for quantitative data to validate our findings. In future projects, I hope to integrate data analysis to derive objective metrics. Additionally, I gained experience in leveraging AI to enhance usability, learning how this technology can simplify complex processes and improve user experiences."
